What Can £10M Buy You in London? A Look at Prime Properties

London is one of the world’s most sought-after property markets, offering everything from historic townhouses to ultra-modern penthouses. But what exactly can a budget of up to £10 million get you in this dynamic city? Whether you’re looking for a stylish pied-à-terre, a grand family home, or a luxurious riverside apartment, London has an array of options across different neighbourhoods.
In this article, we explore some of the best properties currently available within this budget, taking you through some of the capital’s most desirable postcodes—from the classic elegance of Knightsbridge to the contemporary allure of Shoreditch.
Let’s take a closer look at what £10 million can buy you in London.
Knightsbridge: Classic Elegance and Luxury
Knightsbridge is synonymous with luxury, history, and exclusivity. This prestigious neighbourhood is home to stunning period properties, including Grade II-listed white stucco villas, Georgian red-brick mansion blocks, charming mews houses, and elegant Victorian terraces. Alongside these traditional homes, modern developments offer sleek, high-end living.
Beyond its architecture, Knightsbridge boasts world-class shopping, with Harrods and Harvey Nichols on its doorstep, as well as cultural landmarks like the museums of South Kensington. It’s also home to some of the best schools in London, including the Lycée Français Charles de Gaulle and the world-renowned Imperial College London.

One of the standout properties currently available in this area is a stunning three-bedroom, three-bathroom mews house on Shafto Mews (£9,250,000). Tucked away on a charming cobblestone street near Cadogan Square, this home is a true hidden gem. Spread over four floors, it offers a private south-facing garden, a cinema room, a plant room, and a separate utility area. Each of the three bedrooms comes with its own en-suite, with the principal suite featuring both a bath and a shower, plus a separate dressing area. The ground floor also includes a stylish cloakroom. With 2,917 sq. ft. of space, this home is the epitome of sophisticated city living.
Shoreditch: A Modern, Trendy Hub
For those who prefer a more contemporary lifestyle, Shoreditch offers a vibrant mix of old and new. Known for its creative energy, street art, and eclectic dining scene, this East London hotspot has evolved into a sought-after location for young professionals and entrepreneurs.
Here, converted warehouses sit alongside new high-rise developments, providing a variety of living options.

A prime example of modern luxury in Shoreditch is this three-bedroom, three-bathroom duplex penthouse on Worship Street (£9,900,000). Located in a state-of-the-art development, this penthouse offers breathtaking dual-aspect views of London. Both the main and guest bedrooms come with walk-in dressing rooms and wraparound wardrobes.
The amenities here are second to none, featuring an edgeless infinity pool, a spa, sauna, gym, cinema, and a stylish residents’ lounge. With a 24-hour concierge service, this property is designed for those who want to enjoy the ultimate in convenience and luxury. The open-plan living area, dining space, and kitchen make it perfect for entertaining, and with 2,855 sq. ft., this penthouse is a true statement home in the heart of London’s creative district.
Chelsea: Timeless Prestige and High-End Living
Chelsea, nestled within the Royal Borough of Kensington and Chelsea, remains one of London’s most desirable neighbourhoods. It offers a harmonious blend of old-world charm and modern elegance, with Georgian and Victorian houses sitting alongside contemporary developments and stylish Art Deco buildings.

A remarkable four-bedroom, three-bathroom end-of-terrace house on Burnsall Street (£9,950,000) exemplifies Chelsea’s mix of classic and contemporary. Positioned at the corner of Godfrey Street and Burnsall Street, this home is an architectural masterpiece. Spanning four floors, it boasts a private patio and roof terrace, offering the perfect blend of indoor and outdoor living.
The interior is designed with modern sophistication in mind. The open-plan kitchen and dining area create a seamless flow, while the entire first floor is dedicated to the principal suite, featuring two bathrooms and two dressing areas. The upper floor houses three additional bedrooms and a bathroom. With 3,953 sq. ft. of space, this Chelsea residence offers both grandeur and comfort in one of London’s most exclusive districts.
Victoria Embankment: Iconic Riverside Living
For those who crave breathtaking views and a prime central location, Victoria Embankment offers an unparalleled living experience. Overlooking the River Thames, this area places you right next to some of London’s most famous landmarks, including the Houses of Parliament and Big Ben. With excellent transport links and world-class dining and entertainment, it’s ideal for city dwellers who want to be at the heart of the action.

One of the most prestigious addresses here is Residence 4.05 at The OWO Residences in Whitehall (£10,000,000). This two-bedroom, two-bathroom apartment is set within the historic Old War Office building, which has been transformed into a world-class residential development. The interiors feature bespoke kitchen and dining spaces, while the principal suite boasts a substantial walk-in wardrobe and a luxurious en-suite.
Beyond the apartment itself, residents enjoy exclusive access to 11 restaurants and bars, 30,000 sq. ft. of private amenity space, a 20m swimming pool, a vitality pool, and a landscaped private garden. Other perks include 24-hour security, concierge services, valet parking, and membership to the elite Raffles Diamond Club. With 2,003 sq. ft. of space, this property commands the highest price per square foot on this list at £4,992.51/sq. ft.—a true testament to its exclusivity.
Marylebone: Village Charm Meets City Convenience
Marylebone is known for its elegant Georgian townhouses, stylish boutiques, and village-like atmosphere. Despite its central location, it offers a quieter, more residential feel while still providing excellent transport links. The area attracts affluent families, professionals, and students alike, drawn by its blend of history and modernity.
One of the most exquisite properties in Marylebone is this five-bedroom, five-bathroom townhouse on Wimpole Street (£10,500,000). Spanning six floors, this home offers an incredible layout with beautifully proportioned rooms. The lower ground level houses a gym, utility room, and a bedroom with access to a private courtyard, while the ground floor features a formal dining room, kitchen, and guest cloakroom.
The first floor is designed for entertaining, with a spacious reception room and terrace, while the second floor features a family room and additional bedrooms. The third floor boasts an open-plan kitchen and studio space, with an additional bedroom and ensuite. A private lift connects all floors, making this an incredibly well-designed and functional home. With 4,735 sq. ft., this townhouse is a rare gem in the heart of Marylebone.
London’s prime property market offers an incredible variety of homes, each catering to different lifestyles and tastes. Whether you’re looking for historic charm in Knightsbridge, modern luxury in Shoreditch, or a riverside retreat on Victoria Embankment, £10 million can unlock some of the most spectacular real estate in the city.
If you’d like to explore any of these properties further or discuss investment opportunities in London, feel free to reach out—I’d be happy to help you navigate the market.